Learning the Ropes: Redpoint Interaction (RPI)

Deduplication in Audiences

Explains how RPI accomplishes deduplication in Audiences and what that means to the marketer.

Attributes Lists & Value Lists

Demonstrates the differences between Value Lists and Attribute Lists. It shows how to configure and use each type of list within RPI to control metadata as well as search file tags and edit placeholder variables within campaigns.

Users & User Groups

Provides a high-level overview of the distinction and connection between Users and User Groups in RPI. Users control access whereas User Groups control permissions.

Seeds

Explains why you would uses Seeds in RPI as well as how to create them and group them.

Protecting Personal Identity (PII)

Shows how to protect Personal Identity Information in RPI.

Sibling Selection Warning

Shows how a sibling selection warning can happen in a Selection Rule, what it could mean with regards to extra records, and how to avoid it when possible.

How to Create a Catalog Campaign

Shows how to create a catalog campaign to include sending emails, exporting flat file to a print house and to a control group.

How to Create a Welcome Campaign

Shows how to create an ongoing welcome campaign to send communication out to a new customer.

Explore the Reporting Hub

Shows the unification and different features of the Reporting Hub in Redpoint Interaction as of version 6.0.

How to use OmniChannel Offers

Shows how to create a campaign based on an Omnichannel Offer and some of the advantages you can leverage based on ability to contact on a given channel.

How to Create and Use an Audience Snapshot

Shows how to create and use an Audience Snapshot in Redpoint Interaction.

How to Create an HTML Template

Shows how to create an HTML template from an HTML Asset for use in email offers and landing pages.