Campaign event nonRPI feed layout definition
The following table represents the feed layout definition.
Business name | Field name | Field description | Field data type/length |
System of Record Name |
| (Required) Name of the system that is the authoritative data source for a record. |
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Client Campaign Event ID |
| (Required) Uniquely identifies marketing campaign event for this data source (defined in the API config). |
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Campaign Event Datetime |
| (Required) Run Date: The day and time your advertisement appears in the publication; also known as insertion date:
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Business Unit Code |
| Business Unit identifies the structure of brands within an organizational entity. It is the way in which the brands within a company’s portfolio are related to, and differentiated from, one another. Values are defined as part of on-boarding, in |
|
Creative Text |
| The content of the creative. |
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Campaign Code |
| (Required) Uniquely identifies the marketing campaign; a specific series of strategies, tactics, and activities designed to get desired marketing or other messages to intended target markets. |
|
Campaign Name |
| Marketing campaign's name. |
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Campaign Description |
| Marketing campaign's description. |
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Campaign Start Date |
| Date when marketing campaign starts: |
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Campaign End Date |
| Date when marketing campaign ends: |
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Cell Code |
| Uniquely identifies the cell. Cell is a definable segment - a mass of people who can be identified and targeted with reasonable effort, cost, and time. |
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Cell Name |
| The name of the Cell, a definable segment - a mass of people who can be identified and targeted with reasonable effort, cost, and time. |
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Offer Code |
| Identifies a coupon, discount, etc. developed for use in marketing (direct or other types) that is available to be sent to the parties within one or more campaigns. |
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Offer Code Value |
| Coupon's value. |
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Drop Date |
| Marketing drop date: |
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Control Group Indicator |
| Indicates whether this is a control group record.
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Channel Code |
| Uniquely identifies a communication channel such as direct mail, Email, phone, social media, web, mobile, call center, display media, etc. Values are defined as part of on-boarding, in |
|
Audience ID |
| Audiences can be defined by either email address, Facebook UIDs, phone numbers, names, date of birth, gender, locations, app user IDs, Apple's Advertising Identifier (IDFA), Android's advertising ID, or by a combination of rules used to identify users who took specific actions on your website. |
|
Source Party Profile ID |
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You must provide either the Customer ID - Uniquely identifies the customer's record in the client's system. Uses |
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Address 1 |
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You must provide either the Address line 1. |
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Address 2 |
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You must provide either the Address line 2. |
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Address 3 |
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You must provide either the Address line 3. |
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Address 4 |
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You must provide either the Address line 4. |
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City |
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You must provide either the City name. |
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State Province |
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You must provide either the State code. |
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Postal Code 1 |
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You must provide either the Postal code. |
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Country Code |
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You must provide either the Country code. |
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Home Phone Country Code |
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You must provide either the ISO standard 2 char country code of home phone. |
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Home Phone Number |
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You must provide either the Customer's home phone number, including area code. |
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Mobile Phone Country Code |
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You must provide either the ISO standard 2 char country code of mobile phone. |
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Mobile Phone Number |
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You must provide either the Customer's cell phone number, including area code. |
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Work Phone Country Code |
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You must provide either the ISO standard 2 char country code of work phone. |
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Work Phone Number |
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You must provide either the Customer's work phone number, including area code. |
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Other Phone Country Code |
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You must provide either the ISO standard 2 char country code of other phone. |
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Other Phone Number |
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You must provide either the Customer's other phone number, including area code. |
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Other Phone Type Code |
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You must provide either the The type of the phone, such as billing, shipping, home, work, primary, mobile, other as defined in the reference data worksheet. Values are defined as part of on-boarding, in |
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Email Address |
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You must provide either the Customer's email address. |
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