Past Redpoint on the Radar Webinars
2025
Redpoint on the Radar (March 2025): Redpoint & Digital Marketing
Recorded on Thursday, March 20, 2025
Become your Digital Marketing team's hero and help improve advertising ROI ($$) using first-party data.
Join us on Thursday March 20th as we discuss how using clean first-party customer data can impact ad targeting, conversions, and return on ad spend (ROAS). It's one of the quickest ways to get value out of your data, but surprisingly one of the most overlooked. Stephanie LaFazia, Director of Digital Marketing Services, and Renee Graff, Product Marketing Manager, will share:
Why first-party data is now a game-changer in digital advertising, but not all first-party data is created equal
Specific campaign types that can benefit, including actual pre-Redpoint vs. with-Redpoint results comparisons
Segmentation, audience, and activation suggestions to get started
You'll come away with another customer data use case, a plan to get it done, and an additional way to derive value from your existing Redpoint solution—without a lot of resource requirements.
Don’t miss this session!
Redpoint on the Radar (February 2025): Redpoint 2024 - A Year in Review
Recorded on February 4th, 2025
Another year in the books and another chance to review the last year and plan for the next!
Join us as we explore the past and the future with Beth Scagnoli, VP of Product Management, Windi Julias, Executive Director of Account Management, and Steve Zisk, Sr. Product Marketing Manager. We will review an eventful 2024 and look at strategy, trends, and predictions for 2025. We also share what’s new for customers in 2025.
This webinar covers:
2024 product releases
Analyst evaluations and hype cycles
How GenAI is changing business, tech, and privacy landscapes
Redpoint’s strategic direction for 2025
Predictions— serious and lighthearted—for marketing in 2025 and beyond
What’s new for customers in 2025
2024
Redpoint on the Radar (November 2024): What’s Your Data-Driven Personalization Maturity?
Recorded on November 14th, 2024
Are you thinking about projects for next year that will increase revenue and improve customer experience?
Do you want to do more with Redpoint but don’t know where to start?
Then join us for the next Redpoint on the Radar where we will be discussing the Redpoint data-driven personalization maturity model and learn how you can understand where you are on the curve.
Windi Julias, Executive Director of Account Management, will be joining us to review the model and discuss strategies for advancing your maturity.
John Leonard will also be showing us some of the new content available for the Redpoint CDP.
Learn about data-driven personalization, CDP maturity, and the next steps to get you to the next level!
Redpoint on the Radar (August 2024): What's New and Offer History, too
Recorded on August 28th, 2024
As summer starts to wane, it is time to get refocused on our projects for the rest of the year.
Let's spend some time talking about the new releases of RPI and CDP which have happened recently as well as reflect upon the power of the Offer History tables.
Do you think you know all there is to know about the Offer History Tables? Join us and see if you truly do, or perhaps you might learn about a feature you didn't realize existed or ways in which it can be used.
Redpoint on the Radar (June 2024): Redpoint Happenings
Recorded on June 20th, 2024
With new branding comes a new name—Redpoint on the Radar!
The beginning of 2024 has been very busy for us at Redpoint Global. To name a few:
Updated Website
New Logo
New Products & Updates
Great partnerships
Join us as we discuss these points to include the new release of RPI with AI Selection Rules and the Redpoint CDP. Don’t miss out on this opportunity to understand a bit more as to why we did what we did and get a chance to ask some questions to those in the know.