Technical Webinars
Below is the next Redpoint on the Radar event:
Redpoint on the Radar (March 2025): Redpoint & Digital Marketing
Become your Digital Marketing team's hero and help improve advertising ROI ($$) using first-party data.
Join us on Thursday March 13th as we discuss how using clean first-party customer data can impact ad targeting, conversions, and return on ad spend (ROAS). It's one of the quickest ways to get value out of your data, but surprisingly one of the most overlooked. Stephanie LaFazia, Director of Digital Marketing Services, and Renee Graff, Product Marketing Manager, will share:
Why first-party data is now a game-changer in digital advertising, but not all first-party data is created equal
Specific campaign types that can benefit, including actual pre-Redpoint vs. with-Redpoint results comparisons
Segmentation, audience, and activation suggestions to get started
You'll come away with another customer data use case, a plan to get it done, and an additional way to derive value from your existing Redpoint solution—without a lot of resource requirements.
Don’t miss this session!
Register here for our session on Thursday, March 13, 2025 at 11:00 am ET
