Use Redpoint AI
Redpoint AI’s GenAI (Generative Artificial Intelligence) allows you to start with a natural language request to build your segment.
To create a new segment using Redpoint AI:
From the Audience page, select Build a Segment.
Select the Redpoint AI logo
to open Redpoint AI, where you can use natural language to describe the segment you want to create.
Type a description of the segment to build or select Get started with an AI Smart Prompt to view examples of natural language segment descriptions that you can use as a starting point.
AI Smart Prompts are not tailored specifically to your data, so they may or may not work for you as written; they are designed to give you a basic idea of how you can describe a segment.
When you are finished describing the segment, select Create my segment.
Confirm that the segment created reflects your intention before proceeding.
You can modify your prompt and select Update my segment.
Alternately, you can modify the attributes directly.
You can also analyze your segment to make sure it meets your needs.
Select Next in the upper-right of the screen to proceed with the segment creation workflow.