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Google Ads Customer Match Data Onboarding

Overview

The following channel-specific fields are shown for Google Ads Customer Match Data Onboarding channels:

  • Project ID: this mandatory text field represents the Google Ads project ID to be used by the channel. It can be a maximum of 100 characters in length.

  • Client ID: this mandatory text field represents the client ID to be used when making OAuth 2.0 requests. It can be a maximum of 100 characters in length.

  • Client Secret: this mandatory, password-protected field allows you to specify the client secret to be used when making OAuth 2.0 requests. It can be a maximum of 100 characters in length.

  • Customer ID: this mandatory text field represents the customer ID Customer ID of the Google Ads account. It can be a maximum of 100 characters in length.

  • Developer token: mandatory, password-protected field allows you specify the Developer token of the Google Ads account. It can be a maximum of 100 characters in length.

  • Redirect URI: this mandatory text field allow you to specify the authorized redirect URI associated with the Client ID. It can be a maximum of 200 characters in length.

  • Pre-hashed data: this checkbox is unchecked by default. When checked, it indicates that the data warehouse is using pre-hashed data, and hashing should be skipped when uploading to Google Ads.

  • Authorization: you must authorize the channel at Google Ads before it can be used.

  • Save data files: this checkbox is unchecked by default. When checked, customer match files will be moved to the folder defined by cluster configuration setting GoogleAdsCustomerMatchDataFileFolderPath.

  • Minimum API call retry delay: this mandatory integer field represents the minimum number of seconds between API call retries. It defaults to the value 1, and the maximum supported value is 99,999,999.

  • Maximum API call retry delay: this mandatory integer field represents the maximum number of seconds between API call retries. It defaults to the value 10, and the maximum supported value is 99,999,999.

  • Maximum API call retry attempts: this mandatory integer field represents the maximum number of attempts to retry a Google Ads operation in case of failure. It defaults to the value 10, and the maximum supported value is 999.

  • Enable customer match logging: this checkbox is checked by default. When checked, successfully-uploaded customer match data will be written to data warehouse table OfferHistory_GoogleAdsCustomerMatchTracking (SQL) or collection RedPointGoogleAdsCustomerMatch (NoSQL). If unchecked, customer match data will not be logged.

Advanced tab

The following property is displayed in the Advanced tab:

  • Enable trace: if checked, API requests and responses will be logged at offer execution using the channel.

A message is displayed when Enable trace is selected, saying “Enabling this option can impact performance and potentially persist PII data within the trace data”.

Additional resources

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