Introduction
Now that you understand the components of a Customer Data Readiness Hub, we’ll delve into how to implement Redpoint’s platform in the following sections:
Customer Data Readiness Hub diagram
Below is a diagram of the high-level functional areas of the Customer Data Readiness Hub along with additional details for the components associated with Core Data Processing and Data Transfer & Activation. The Data Knowledge & Governance components represent the foundational layer of the Customer Data Readiness Hub. The next topics in this section provide additional details about each of the components.
Adoption plan example
This is an example of what a sample adoption process for the Customer Data Readiness Hub could look like:
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Step 1: Inventory & baseline
Catalog sources, events, and existing schemas; measure conformance, duplicates, and consent gaps. -
Step 2: Define minimum standard set
Publish v1 canonical models, reference data, data quality (DQ) policies, identity rules, activation contracts. -
Step 3: Configure & automate in Redpoint
Implement schemas, DQ rules, match/survivorship, reference data, and event taxonomy; turn on ingest validation, catalog tags, and promotion gates. -
Step 4: Pilot & scale
Onboard 2–3 priority sources and 1 channel with the new contracts, track KPIs, iterate standards, and document exceptions.